{"id":85,"date":"2009-02-12T08:02:00","date_gmt":"2009-02-12T13:02:00","guid":{"rendered":"http:\/\/vuthanhnamduc.wordpress.com\/2009\/02\/12\/seo-nghe-hap-dan-dan-cong-nghe-thong-tin\/"},"modified":"2009-02-12T08:02:00","modified_gmt":"2009-02-12T13:02:00","slug":"seo-nghe-hap-dan-dan-cong-nghe-thong-tin","status":"publish","type":"post","link":"http:\/\/vuthanhnamduc.com\/index.php\/2009\/02\/12\/seo-nghe-hap-dan-dan-cong-nghe-thong-tin\/","title":{"rendered":"SEO – ngh\u1ec1 h\u1ea5p d\u1eabn “d\u00e2n” c\u00f4ng ngh\u1ec7 th\u00f4ng tin"},"content":{"rendered":"<\/p>\n

<\/p>\n

\"SEO<\/a>
\n \"magnify\"<\/a>\n <\/div>\n

L\u00e0m th\u1ebf n\u00e0o \u0111\u1ec3 t\u00ecm th\u1ea5y m\u1ed9t trang web trong h\u00e0ng tr\u0103m tri\u1ec7u trang tr\u00ean th\u1ebf gi\u1edbi? C\u00e1ch th\u1ee9c d\u1ec5 d\u00e0ng nh\u1ea5t l\u00e0 th\u00f4ng qua c\u00e1c c\u00f4ng c\u1ee5 t\u00ecm ki\u1ebfm, \u0111\u00e2y c\u0169ng l\u00e0 c\u01a1 s\u1edf \u0111\u1ec3 ngh\u1ec1 SEO (t\u1ed1i \u01b0u h\u00f3a c\u00f4ng c\u1ee5 t\u00ecm ki\u1ebfm) ra \u0111\u1eddi. <\/span><\/font><\/p>\n

SEO gi\u00fap c\u00e1c c\u00f4ng ty kinh doanh bi\u1ebfn Internet th\u00e0nh c\u00f4ng c\u1ee5 h\u1eefu hi\u1ec7u \u0111\u1ec3 qu\u1ea3ng b\u00e1 s\u1ea3n ph\u1ea9m, d\u1ecbch v\u1ee5 tr\u00ean web.<\/font><\/p>\n

\u00cdt c\u1ea1nh tranh<\/font><\/p>\n

\u0110\u1ed1i v\u1edbi c\u00e1c doanh nghi\u1ec7p kinh doanh tr\u00ean Internet, cu\u1ed9c chi\u1ebfn gi\u00e0nh v\u1ecb tr\u00ed cao tr\u00ean b\u1ea3ng x\u1ebfp h\u1ea1ng c\u1ee7a c\u00e1c c\u00f4ng c\u1ee5 t\u00ecm ki\u1ebfm l\u00e0 v\u1ea5n \u0111\u1ec1 s\u1ed1ng c\u00f2n. Nhu c\u1ea7u tuy\u1ec3n d\u1ee5ng nh\u00e2n vi\u00ean SEO gi\u1ecfi c\u1ee7a c\u00e1c c\u00f4ng ty v\u1ec1 ch\u1ee9ng kho\u00e1n, d\u1ecbch v\u1ee5, du l\u1ecbch… r\u1ea5t l\u1edbn, m\u1edf ra m\u1ea3nh \u0111\u1ea5t m\u00e0u m\u1ee1 \u0111\u1ec3 ngh\u1ec1 SEO ph\u00e1t tri\u1ec3n.<\/font><\/p>\n

\u00d4ng Mai Ng\u1ecdc Thanh – gi\u00e1m \u0111\u1ed1c C\u00f4ng ty TNHH tin h\u1ecdc & d\u1ecbch v\u1ee5 VietSEO – cho bi\u1ebft: "Hi\u1ec7n t\u1ea1i, nh\u1eefng ng\u01b0\u1eddi l\u00e0m web m\u1edbi ch\u1ec9 th\u1ef1c hi\u1ec7n c\u00e1c th\u00f4ng s\u1ed1 k\u1ef9 thu\u1eadt SEO c\u01a1 b\u1ea3n \u0111\u1ed1i v\u1edbi trang web h\u1ecd qu\u1ea3n l\u00fd. Nh\u01b0ng khi c\u00e1c site b\u1eaft \u0111\u1ea7u l\u1edbn m\u1ea1nh v\u00e0 \u0111em l\u1ea1i l\u1ee3i nhu\u1eadn s\u1ebd r\u1ea5t c\u1ea7n m\u1ed9t chuy\u00ean gia SEO gi\u1ecfi \u0111\u1ec3 qu\u1ea3n l\u00fd v\u00e0 ph\u00e1t tri\u1ec3n web. \u1ede VN kh\u00f4ng c\u00f3 nhi\u1ec1u c\u00f4ng ty chuy\u00ean v\u1ec1 SEO n\u00ean ngh\u1ec1 n\u00e0y c\u00f3 nhi\u1ec1u "\u0111\u1ea5t s\u1ed1ng", \u00edt c\u00f3 s\u1ef1 c\u1ea1nh tranh". <\/font><\/p>\n

SEO c\u0169ng l\u00e0 m\u1ed9t ngh\u1ec1 kh\u00e1 t\u1ef1 do, c\u00f3 th\u1ec3 "\u0111\u1ed9c l\u1eadp t\u00e1c chi\u1ebfn" hay l\u00e0m vi\u1ec7c t\u1ea1i m\u1ed9t c\u00f4ng ty nh\u1ea5t \u0111\u1ecbnh do c\u00f3 kh\u00e1 nhi\u1ec1u trang web c\u1ea7n t\u00ecm SEO theo gi\u1edd.<\/font><\/p>\n

Thu\u1eadt ng\u1eef SEO \u0111\u00e3 xu\u1ea5t hi\u1ec7n t\u1eeb kh\u00e1 l\u00e2u tr\u00ean th\u1ebf gi\u1edbi, nh\u01b0ng \u1edf VN n\u00f3 v\u1eabn c\u00f2n l\u00e0 l\u0129nh v\u1ef1c m\u1edbi m\u1ebb v\u00e0 ch\u01b0a c\u00f3 tr\u01b0\u1eddng l\u1edbp \u0111\u00e0o t\u1ea1o chuy\u00ean s\u00e2u v\u1ec1 SEO. V\u00ec v\u1eady, nh\u1eefng chuy\u00ean gia SEO \u0111\u01b0\u1ee3c nhi\u1ec1u c\u00f4ng ty ch\u00e0o m\u1eddi nh\u01b0ng v\u1eabn "hi\u1ebfm c\u00f3, kh\u00f3 t\u00ecm".<\/font><\/p>\n

Ngh\u1ec1 \u0111a n\u0103ng<\/font><\/p>\n\n\n\n
\n

SEO l\u00e0 vi\u1ebft t\u1eaft c\u1ee7a thu\u1eadt ng\u1eef Search Engine Optimization (t\u1ed1i \u01b0u h\u00f3a c\u00f4ng c\u1ee5 t\u00ecm ki\u1ebfm), l\u00e0 qu\u00e1 tr\u00ecnh l\u00e0m n\u1ed9i dung trang web d\u1ec5 d\u00e0ng \u0111\u01b0\u1ee3c t\u00ecm th\u1ea5y tr\u00ean c\u00e1c c\u00f4ng c\u1ee5 t\u00ecm ki\u1ebfm. SEO \u0111\u01b0\u1ee3c ph\u00e2n lo\u1ea1i th\u00e0nh SEO "m\u0169 tr\u1eafng" (th\u1ef1c hi\u1ec7n c\u00e1c ph\u01b0\u01a1ng ph\u00e1p b\u00ecnh th\u01b0\u1eddng nh\u01b0 x\u00e2y d\u1ef1ng n\u1ed9i dung v\u00e0 n\u00e2ng cao ch\u1ea5t l\u01b0\u1ee3ng website); SEO "m\u0169 \u0111en" (th\u1ef1c hi\u1ec7n c\u00e1c th\u1ee7 \u0111o\u1ea1n kh\u00f4ng c\u00f4ng b\u1eb1ng \u0111\u1ec3 thay \u0111\u1ed5i th\u1ee9 h\u1ea1ng tr\u00ean c\u00f4ng c\u1ee5 t\u00ecm ki\u1ebfm). <\/font><\/p>\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

M\u1ed9t chuy\u00ean gia IT \u0111\u00e3 v\u00ed SEO l\u00e0 "\u00f4ng b\u1ea7u c\u1ee7a website" b\u1edfi chuy\u00ean vi\u00ean SEO ph\u1ea3i bi\u1ebft s\u1eed d\u1ee5ng nh\u1eefng t\u1eeb kh\u00f3a h\u1ee3p l\u00fd, ph\u00f9 h\u1ee3p v\u1edbi th\u1ecb hi\u1ebfu v\u00e0 nhu c\u1ea7u c\u1ee7a ng\u01b0\u1eddi s\u1eed d\u1ee5ng Internet. Nh\u1eefng t\u1eeb d\u00e2n trong ngh\u1ec1 g\u1ecdi l\u00e0 "hot keyword" s\u1ebd h\u1ea5p d\u1eabn nhi\u1ec1u ng\u01b0\u1eddi v\u00e0 t\u0103ng th\u1ee9 h\u1ea1ng trang web l\u00ean \u0111\u00e1ng k\u1ec3.<\/font><\/p>\n

SEO kh\u00f4ng \u0111\u01a1n gi\u1ea3n ch\u1ec9 c\u00e0i \u0111\u1eb7t ph\u1ea7n m\u1ec1m l\u00e0 xong m\u00e0 c\u00f2n c\u1ea7n c\u00f3 nh\u1eefng ki\u1ebfn th\u1ee9c nh\u1ea5t \u0111\u1ecbnh v\u1ec1 c\u00e1c ng\u00e0nh ngh\u1ec1 li\u00ean quan nh\u01b0 t\u00e0i ch\u00ednh, ng\u00e2n h\u00e0ng, marketing… <\/font><\/p>\n

Anh Nguy\u1ec5n Ti\u1ebfn Nam – gi\u00e1m \u0111\u1ed1c s\u1ea3n xu\u1ea5t C\u00f4ng ty MarNet – nh\u1eadn \u0111\u1ecbnh: "Nh\u1eefng ng\u01b0\u1eddi l\u00e0m SEO r\u1ea5t c\u1ea7n am hi\u1ec3u v\u1ec1 l\u1eadp tr\u00ecnh, thi\u1ebft k\u1ebf, qu\u1ea3n tr\u1ecb. B\u00ean c\u1ea1nh \u0111\u00f3, c\u00f4ng vi\u1ec7c ti\u1ebfp x\u00fac v\u1edbi nhi\u1ec1u trang web thu\u1ed9c nhi\u1ec1u l\u0129nh v\u1ef1c \u0111\u00f2i h\u1ecfi \u1edf h\u1ecd c\u1ea3 nh\u1eefng ki\u1ebfn th\u1ee9c v\u1ec1 k\u1ef9 thu\u1eadt, m\u1ef9 thu\u1eadt, th\u1eadm ch\u00ed c\u1ea3 k\u1ef9 n\u0103ng ti\u1ebfp th\u1ecb, giao ti\u1ebfp x\u00e3 h\u1ed9i".<\/font><\/p>\n

Th\u1ef1c t\u1ebf, m\u1ed9t chuy\u00ean gia SEO ph\u1ea3i m\u1ea5t h\u1eb1ng th\u00e1ng, th\u1eadm ch\u00ed h\u1eb1ng n\u0103m \u0111\u1ec3 \u0111\u01b0a m\u1ed9t trang web l\u00ean th\u1ee9 h\u1ea1ng cao hay x\u00e2y d\u1ef1ng \u0111\u01b0\u1ee3c h\u00e0ng ngh\u00ecn li\u00ean k\u1ebft cho trang \u0111\u00f3. N\u1ebfu ng\u1eebng c\u00f4ng c\u1ee5 t\u1ed1i \u01b0u h\u00f3a m\u1ed9t th\u1eddi gian, website s\u1ebd t\u1ee5t th\u1ee9 h\u1ea1ng nhanh ch\u00f3ng. V\u00ec v\u1eady, m\u1ed9t ng\u01b0\u1eddi l\u00e0m SEO th\u00e0nh c\u00f4ng c\u1ea7n c\u00f3 th\u1eddi gian, ki\u00ean nh\u1eabn v\u00e0 s\u1ef1 n\u1ed7 l\u1ef1c kh\u00f4ng ng\u1eebng.<\/font><\/p>\n

Ngu\u1ed3n theo Lao \u0111\u1ed9ng<\/font><\/p>\n","protected":false},"excerpt":{"rendered":"","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"om_disable_all_campaigns":false,"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":false,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2}},"categories":[2,4,13],"tags":[],"class_list":["post-85","post","type-post","status-publish","format-standard","hentry","category-blog","category-chia-se","category-phat-trien-nghe-nghiep"],"jetpack_publicize_connections":[],"jetpack_featured_media_url":"","jetpack_likes_enabled":true,"jetpack_sharing_enabled":true,"_links":{"self":[{"href":"http:\/\/vuthanhnamduc.com\/index.php\/wp-json\/wp\/v2\/posts\/85","targetHints":{"allow":["GET"]}}],"collection":[{"href":"http:\/\/vuthanhnamduc.com\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/vuthanhnamduc.com\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/vuthanhnamduc.com\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"http:\/\/vuthanhnamduc.com\/index.php\/wp-json\/wp\/v2\/comments?post=85"}],"version-history":[{"count":0,"href":"http:\/\/vuthanhnamduc.com\/index.php\/wp-json\/wp\/v2\/posts\/85\/revisions"}],"wp:attachment":[{"href":"http:\/\/vuthanhnamduc.com\/index.php\/wp-json\/wp\/v2\/media?parent=85"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/vuthanhnamduc.com\/index.php\/wp-json\/wp\/v2\/categories?post=85"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/vuthanhnamduc.com\/index.php\/wp-json\/wp\/v2\/tags?post=85"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}